01The territory

See what the Crown sees

See which SEO and GEO fights are worth picking, before you spend a month on them.

An SEO and AI-visibility tool. Crownler reads your whole site, lays it out as ground, and follows each intention you care about on Google and on AI answers. The map is the front door: the rest of the operation lives behind it.

Create your account See what it does

Plans from $79 a month.

16 tools in one subscription

Site architecture
Technical audit
Keywords
Rankings
Reports
Content
Page wireframe
Link building
Quick analyses
Project management
Competitor monitor
Story sources
Crawl budget
Monthly plan
Page groups

Technical audit, position tracking, content production, link building, crawl budget and the report the client opens. Same login, same data, same site.

A crawler of our own reads every page and lays the site out as ground: topics that hold together, the page that leads each one, the pages nothing links to, and the editorial links between them.

02Production

Write your content with any of the best-known AIs

Brief, research, text and image come out of the same place, and at each stage you pick the AI that does the writing. Netlinks marks the recommended one; you switch whenever you want, stage by stage.

01for the text

Claude
GPT
Gemini
Perplexity

02for the images

GPT Image
Nano Banana

At every stage, Netlinks leaves the AI it recommends already marked. You switch right there, and the rest of the production carries on the same.

continuous production

And switch on Autopilot

01The blog runs on its own, up to your plan's ceiling.
02Every piece is published straight to your WordPress.
03What already exists gets updated, instead of becoming a forgotten post.

See content production

03The problem

Three things go wrong before anyone opens a report

Engraved sea chart of a long coastline. The water carries soundings and three small ships, and fog covers part of the shore. The whole interior of the land is left blank, with nothing drawn on it. — The water is charted. The land nobody surveyed is the part that decides the month.

01
SEO gets planned in a spreadsheet that knows nothing about the site.
02
The page nobody links to, the topic with no owner, the keyword a stronger domain already holds: it all surfaces months later, in the report.
03
And a growing share of the answers is written by AI assistants, where almost nobody is measuring.

04The difference

Four things this does differently

One island on an engraved chart, ringed by six observation towers on separate rocks. From every tower a straight sight line runs to the same point at the centre of the island. — One territory, six surfaces watching it. They do not agree with each other, and that is the point.

01site architecture and internal linking

The site read as a map

Every page goes through our crawler and the real architecture comes out: which page leads each topic, which pages receive no editorial link, and where the internal links go. The plan is drawn on top of that map.

02rank tracking and AI answer citations

One intention, six surfaces

Someone who wants the same thing asks Google one way and asks an assistant another. Crownler keeps that single intention on one map of six surfaces. Measured today: Google and AI Overview from the same SERP read, plus ChatGPT, Claude and Gemini asked over API. Perplexity is in the model and is not measured yet.

03usage-based data cost

Paid data bought on the click

SERP, backlinks, page speed and AI with grounding are fetched when you open or click, never in a nightly sweep. The amount leaves your monthly allowance before the call goes out, and comes back if the call fails.

04white label client reporting

The deliverable already belongs to the client

Reports, audits and analyses become a link your client opens with no account, carrying your agency logo and colours, ready to print, with no price and no internal id on the page.

05The modules

What is inside

16 modules, grouped the way the app groups them. Two come with every workspace; the rest are turned on one by one.

The map

Operations

Watch

Project home screen: number of pages, districts and tracked intents, the last crawl, and a card for each module with a one-line summary. — What you see when you log in: the state of the project first, the map second.

See every module in detailPlans from $79 a month. See the plans

06On screen

What it looks like on screen

Three screens carry the daily work: the map of the whole site, the record of a single page with every link in and out, and the report the client opens without an account.

01
The map of the site
Every page as ground, the topics that hold together, and the page that leads each one.
02
The record of one page
Where it came from, which pages link to it, where it links out, and the intentions it holds.
03
The report for the client
A link with your logo and your colours, ready to print, with no account and no internal id.

Site map drawn as terrain: each page is a house on a hexagonal tile, pages about the same topic sit together as a district, the page that leads each district is a tower, pages nobody links to are outlined with a dashed line, and internal links are drawn as roads. — Your whole site as ground. Pages group by topic, the page that leads each topic stands out, and the ones nobody links to sit apart.

Record of a single page: address, title, where it was found (sitemap, crawl or Search Console), the list of pages that link in and out with their anchor text, and the intents assigned to it. — The record behind the map: every link in, every link out, and the anchor text used in each one.

Search report: clicks and impressions over ninety days as a chart, the pages and queries that brought the most clicks, and the average position for each of them. — The search tab of the monthly report, straight from Search Console, ready to send to the client.

Screens from a demonstration project. The brand, the domain and the numbers are invented: no client data is shown.

Create your accountPlans from $79 a month. See the plans

07The web

Every page is a knot, and the web shows what holds it up

Open a page and Crownler draws its neighbourhood: which pages link to it from inside the site, where it sends links once menu, header and footer are out of the way, and who cites it from outside. Each lens redraws the map, and the data for that page is fetched on the click, not crawled in bulk the night before.

01Who links to it from inside the site
02Where it sends links, minus navigation
03Who cites it from outside

page that leads the topic
ordinary page
page nobody cites

Our drawing, over a demonstration site. Inside the product the same neighbourhood is a screen you pan, filter and click through.

Neighbourhood map of a single page: the page in the middle, the pages that link to it around it, and a row of filters that redraws the map by incoming links, outgoing body links, external links received and who ranks on the same intent. — Click one page and the map is rebuilt around it. Each filter answers one question: who links to this page, what it links out to, and who cites it from outside.

08Measured

What already exists

modules in the app: 16
surfaces on one intention's map: 6
languages, app and site: 4
technical audit rules: 42

The crawler and the map are ours and cost nothing per page. What costs money is data bought outside, and it only moves when you ask for it. The audit runs on our own crawler too, inside the monthly page allowance of your plan.

An engraved graduated quadrant with a plumb line hanging from its pivot, resting on the corner of a sea chart. The scale carries plain tick marks and no numbers.

Create your accountPlans from $79 a month. See the plans

09Who builds it

Three people answer for this tool

There is no shortage of SEO tools. This one has names behind it, and they are the same people on the screen every day.

Digo Garcia
AI, technical SEO and engineering
Two decades of the Brazilian internet: Letras.mus.br, Cifra Club and Méliuz. Works on AI, technical SEO and engineering.
André Mousinho
SEO strategy
Took Rock Content's SEO past 7 million visits a month and ran SEO for four brands in the LWSA group.
Gabriel Raposo
Authority and press
Runs one of the most respected authority and press operations in Brazil, with work for Agibank and BTG.

Backed by Google for Startups

What comes with it

A subscription carries more than the tool. It opens a channel that gets what we learn first: what changed in AI answers, what started working, what stopped working, and why.

The product changes every week because we use it every day, on real client work. What we find out, we pass on.

Today that reaches you two ways: the blog, and the note that goes out by e-mail to clients. There is no closed group, no monthly call and no course, and we do not announce what does not exist.

Three tall blank banners on plain staffs planted side by side on a rocky headland, with a walled harbour and moored ships drawn small below them. — Three people who work this ground every day, and a harbour they have to answer for.

10From the outside

People who have worked with them

Both quotes are about the people who build the tool, not about the tool, and both are published with the name and role of who said them.

On Digo Garcia

He spotted errors in technical SEO that nobody had seen before, and the Letras blog, which started with him, passed 1 million visits.

Sam VignoliCEO · Letras and Studio Sol

On André Mousinho

Mousinho was a right hand at Rock Content. Rare expertise in content and SEO at scale, from planning to execution, in a period when our organic channel became a market benchmark.

Vitor PeçanhaCo-founder · Rock Content

11Questions

What people ask before the first call

What is Crownler?

An SEO and GEO tool. It crawls your site, draws the map of its pages and internal links, and follows the dispute for each intention on search and on AI answers. Around that map sit modules for content, technical audit, reports, backlinks and project management.

Who is it for?

Agencies running SEO for several clients, consultants with a portfolio, and marketing teams looking after their own site. The product is a workspace with projects inside it, so a single site is simply one project.

Do I need a card to start?

No. Creating the account does not ask for a card. The workspace opens under evaluation, with the screen saying what is locked, and the team releases the full plan.

What happens when the monthly allowance runs out?

The action that would spend it is refused right there, with the reason and the number on screen. Nothing runs behind your back: the allowance is debited before the external call goes out. If the ceiling turned out tight, it is raised by agreement with the team and applies to your workspace.

Is my data mine?

It is. Projects, map, reports and history live in your workspace, and they leave it through the reports, the delivery links and the API. We do not sell your data and we do not build a market database out of it.

Does it work on any site?

On any site that answers over HTTP. The crawler starts from the sitemap when there is one, falls back to the home page and follows internal links when there is not, and obeys the site's robots.txt. The platform does not matter: WordPress, a store, something hand built.

See every question

12Start

Open your workspace

Create the account, pick the plan that fits the number of sites you look after, and point it at the first one. The map is drawn from our own crawl, so there is nothing to install and no tag to add.

Create your account Talk to the team first